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How much does a website cost for a riad or hotel in Marrakech?

A simple showcase site for a small riad typically starts around 8,000 to 12,000 MAD, while a site with an integrated booking engine and multiple languages can exceed 30,000 MAD. The difference depends on three factors: the number of rooms to present, the level of booking functionality, and the number of languages to cover.

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The figures in this article are illustrative ranges to help frame your budget, not a quote. The exact price depends on your property and is refined during an audit.

What factors make prices vary for a riad or hotel website?

Four elements weigh most on the budget: the number of rooms and therefore pages to create, whether an online booking engine is included, the number of languages to cover, and whether professional photos are included or budgeted separately.

How much does a simple showcase site cost?

From roughly 8,000 to 12,000 MAD for a site that presents the property, the rooms and a booking form relayed by WhatsApp, without a booking engine connected to a calendar. It's often the most cost-effective starting point for a small riad without a structured digital presence yet.

How much does a site with a booking engine cost?

Generally starting at 20,000 to 30,000 MAD, and more depending on complexity, for a site with a booking engine connected to a real-time availability calendar. For a hotel with dozens of rooms, integration with a PMS or channel manager adds technical complexity and therefore cost, but becomes worthwhile past a certain booking volume.

Do you need a multilingual site?

It depends on your guest base. French and English cover most international travelers in Marrakech. A hotel with a broader guest base (Spanish, German, Italian) may justify additional pages, which increases translation and content-management budget, but also widens your visibility on searches in those languages.

Does the site price include professional photos?

Rarely. Photography is generally a separate service, with a budget that varies based on the property's size and the number of spaces to cover. Our guide Photos and content to sell your riad's experience covers what to plan for.

How do you know what level fits your property?

The right level of investment depends on your size, your current booking volume, and your share of direct bookings. An audit determines this precisely rather than guessing. Our pages on growth systems for riads and growth systems for hotels cover the full approach based on your property.

Frequently asked questions

It depends on the provider. Always clarify whether these recurring costs (generally modest) are included in the first year or billed separately, to avoid surprises.
Not necessarily for a simple site. A site with a booking engine connected to a calendar or a channel manager often involves a recurring cost tied to those third-party tools.
Rarely. Building the site and local SEO are generally two separate services, because SEO requires ongoing work beyond simply launching the site.
A simple showcase site generally takes a few weeks. A site with a booking engine and multiple languages requires more time, especially for technical integrations.

Want a precise estimate for your riad or hotel? Get your free digital audit and receive an initial estimate tailored to your property.

Also read: Riad website: 15 elements that convert and Direct booking vs. OTA: the real profitability calculation.

Published by the Dar Faysal Digital editorial team.

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